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Tommy Hilfiger X Zendaya Pop-Up X Deanna First Custom Tees + Notebooks by Deanna First

One of my dream clients Tommy Hilfiger asked to team up with me on their Zendaya X Tommy Hilfiger Pop-Up at their 5th Avenue location this March!! I was there March 7, 8 and 9th from 1-6pm daily customizing t-shirts and notebooks in celebration of their exciting new collab! The collection was inspired by strong, iconic women in 1970’s. There was a palm reader, tarot reader and tons of cool activations! #Tommy Partner

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Photo by Emily Rehm

Photo by Emily Rehm

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Photo by Emily Rehm

Photo by Emily Rehm

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Nina Yacavino and Deanna First

Nina Yacavino and Deanna First

DIANE VON FURSTENBERG X DEANNA FIRST ILLUSTRATIONS by Deanna First

On Thursday, September 13 I teamed up with the team at DVF to celebrate Fashion Week in-store with offering shoppers a custom sketch with purchase. Live music by the talented DJ Xwnia Wolf was playing throughout the day and champagne were also offered to shoppers. I couldn’t of asked for more a more accommodating and enthusiastic team to work with. They truly made today memorable not just for myself by for every shopper that stopped in!

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Katy Fonseco with her custom sketch by Deanna First

Katy Fonseco with her custom sketch by Deanna First

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Pedro Torres and myself at DVF Meatpacking

Pedro Torres and myself at DVF Meatpacking